Estate Content Creator

Location: Barsham Estate, Norfolk

Reports to: Strategic Growth Partner / Estate Director

Type: Full-time (possibility of a part-time option)

About Barsham Estate

Barsham Estate is one of Norfolk's most exciting rural destinations, bringing together luxury accommodation, an award-winning brewery, weddings, events, hospitality, farming and visitor experiences. As the estate continues to grow, we're looking for a creative, enthusiastic Estate Content Creator to help tell the story of Barsham through exceptional photography, videography and digital content.

This is a hands-on creative role for someone who loves capturing authentic moments, creating engaging content and bringing brands to life. From filming harvest and photographing weddings to producing Reels, designing marketing assets and supporting the Strategic Growth Partner, no two days will be the same. Working alongside the Strategic Growth Partner, you'll play an important role in building one of the UK's leading destination estates.

The Role

Content creation sits at the heart of this role. You'll be responsible for capturing and creating high-quality content that showcases every aspect of Barsham Estate, building a library of photography and video that can be used across social media, websites, advertising, email marketing and future campaigns.

Alongside content creation, you'll support the day-to-day delivery of social media, helping turn strategic plans into engaging content across platforms that inspire people to visit, stay, celebrate and return.

Key Responsibilities

Content Creation

• Capture high-quality photography and video across the estate, including accommodation, weddings, events, hospitality, farming and seasonal activities.
• Film and edit engaging short-form content for Instagram, Facebook, TikTok and other digital platforms.
• Produce photography and video suitable for websites, advertising, printed materials and PR opportunities.
• Develop authentic stories that showcase the people, products and experiences that make Barsham unique.
• Build and maintain an organised library of photography, video and creative assets.
• Identify opportunities to create engaging content from everyday life across the estate.

Social Media

• Plan, create and schedule engaging content across Barsham Estate and its individual businesses.
• Maintain content calendars across multiple platforms.
• Grow audiences through creative storytelling and community engagement.
• Monitor trends and suggest new content ideas.
• Respond to comments and messages where appropriate.

Marketing Support

• Support the delivery of seasonal marketing campaigns across the estate.
• Assist with product launches, promotions and new initiatives.
• Produce marketing assets for digital and print.
• Update website content when required.
• Prepare creative assets and content for campaigns.

Events & Experiences

• Capture photography and video before, during and after events.
• Produce live social media content where appropriate.
• Help promote estate events and visitor experiences throughout the year.
• Showcase the changing seasons and everyday life across the estate.

Brand

• Ensure all content reflects the quality and personality of the Barsham brand.
• Follow brand guidelines and creative direction across every project.
• Help maintain a consistent visual identity across the estate.

Collaboration

• Work closely with the Strategic Growth Partner
• Coordinate with external suppliers when required.
• Contribute ideas and creative thinking across all areas of the estate.

About You

We're looking for someone who is naturally creative, curious and enjoys telling stories through photography and video. You'll probably spend more time behind a camera than behind a spreadsheet.

You'll have:

• Excellent photography skills.
• Excellent videography and editing skills.
• Experience with or enthusiasm for creating content for Instagram and other social platforms.
• Confidence using Adobe Creative Suite, Canva and similar creative software.
• A good eye for composition, detail and visual storytelling.
• Strong copywriting skills.
• Excellent organisation and time management.
• A full UK driving licence.

Desirable

• Drone photography or videography experience.
• Basic website/CMS experience.

Personal Attributes

You'll be:

• Passionate about creating beautiful content.
• Curious and always spotting opportunities to tell stories.
• Self-motivated and organised.
• Comfortable working independently.
• Happy working outdoors and across a busy rural estate.
• Enthusiastic about hospitality, food, farming, events and rural life.
• Flexible during busy seasonal periods.

What You'll Gain

This is a rare opportunity to help shape the visual identity of one of Norfolk's most ambitious destination estates. You'll spend your time creating original content across an incredibly varied environment, building a portfolio that spans hospitality, weddings, food and drink, lifestyle, agriculture and luxury experiences.Working alongside the Strategic Growth Partner, you'll receive mentoring, creative direction and marketing training while playing a central role in bringing the Barsham story to life across every channel.

Applicants must be based in Norfolk.

To apply, please send a short covering letter, CV and portfolio including stills and video to beth@bethphilpott.co.uk.

Closing date for applications is midnight on Monday 7th September 2026.